market access
social & market research & evaluation
Qualitative
interviews, group discussions
observation, participant observation
face-to-face, online, telephone
We conduct social marketing research and evaluation for governments, not for profit and health focused organisations.
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We conduct commercial research that involves complex decisions, sensitive issues or high levels of emotional involvement.
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As qualitative research specialists market access conducts focus group discussions, depth interviews, online blogs and forums, participant observation and ethnographic studies.
The areas in which we most frequently conduct research include:
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behavioural motivation & change
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behavioural economics
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evidence based practice
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policy, program & service delivery
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development, implementation & evaluation
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communication, brand & messaging
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channels & technology
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decision-making & risk management
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needs assessment
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business-to-business
While much of our work is confidential,
the following studies are publicly available.
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