top of page


Market Access collects both personal and sensitive information as part of its regular research and evaluation activities. These terms are used in the Privacy Act and APP and are explained below.

As part of our research and evaluation it is probable that in some instances we will collect your personal information.  The Privacy Act defines personal information as:

‘information or an opinion, whether true or not, and whether recorded in a material form or not, about an identified individual, or an individual who is reasonably identifiable.’

According to OAIC:

‘Common examples are an individual’s name, signature, address, telephone number, date of birth, medical records, bank account details and commentary or opinion about a person.’

Depending on the nature of the research we may also collect sensitive information from you. According to OAIC APP Guidelines:

‘Sensitive information is a subset of personal information and is defined as

  • information or an opinion (that is also personal information) about an individual’s:

    • racial or ethnic origin

    • political opinions, membership of a political association

    • religious beliefs or affiliations

    • philosophical beliefs

    • membership of a professional or trade association, membership of a trade union

    • sexual orientation or practices

    • criminal record, and

    • health information about an individual, genetic information (that is not otherwise health information).”

Sensitive information will only be collected with your prior consent and only if it is directly related to, or reasonably necessary, for the research we conduct.

bottom of page