The human thumb has been fundamental to our evolution.

 

Along with the development and use of tools, complex social organisation and brain development, the thumb has helped define humanity’s potential. 

 

In recent times it has been more popularly associated with identification of unique individual identity. 

 

For market access connection to the individual, social and technical defines what social and marketing research should be. It is where we constantly strive for excellence.

 

 

Find out more about market access here